MG Building

THE CUSTOMER

MT-Industrietechnik is a service company that specializes in various technical areas. Its core competencies include general electrical installation, industrial assembly, switchgear construction and projects in the field of renewable energies and substations. With their expertise in automation and commissioning technology, they support their customers in the implementation of complex projects. MT-Industrietechnik offers its services both throughout Germany and internationally in order to meet the diverse requirements of its customers

DISCIPLINES

THE TASK

In view of the growing need for qualified personnel, MG Bauen GmbH's mission was clearly defined: To redesign the recruitment process in order to present itself as an attractive employer and fill vacant positions quickly.

It was necessary to go beyond traditional job advertisements and develop a deep understanding of the target group and the media channels used. The task included creating compelling advertising content, using social media for targeted advertising campaigns and developing a user-friendly applicant page to facilitate the application process and attract the right candidates.

PRIME Marketing Case Study Fallstudie MG Bauen Performance Marketing2

THE TASK

In view of the growing need for qualified personnel, MG Bauen GmbH's mission was clearly defined: To redesign the recruitment process in order to present itself as an attractive employer and fill vacant positions quickly.

It was necessary to go beyond traditional job advertisements and develop a deep understanding of the target group and the media channels used. The task included creating compelling advertising content, using social media for targeted advertising campaigns and developing a user-friendly applicant page to facilitate the application process and attract the right candidates.

PRIME Marketing Case Study Fallstudie MG Bauen Performance Marketing2

OUR SOLUTION

By combining unique advertising content, targeted social media campaigns and a user-friendly applicant page, our PRIME Marketing team was able to successfully fill both vacant positions at MG Bauen GmbH within just one month.

This success story impressively demonstrates the effectiveness of modern recruitment methods and the potential of targeted digital marketing in the recruitment sector.

RESULTS

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Durch die Implementierung dieser zielgerichteten Performance Marketing Strategie konnte MG Bauen nicht nur schnell die vakanten Stellen besetzen, sondern sich auch erfolgreich als attraktiver Arbeitgeber in der Branche positionieren. Die Kombination aus digitalem Marketing und benutzerfreundlichen Prozessen führte zu einer signifikanten Steigerung der Bewerberzahlen und stärkte die Marke MG Bauen im Wettbewerb.

ERGEBNISSE

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