![PRIME Marketing Case Study Fallstudie Candy Dream transparent](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Case-Study-Fallstudie-Candy-Dream-transparent.png)
Candy Dream
THE CLIENT
When Candy Dream wanted to open an exquisite candy store with sweets from all over the world in Halle (Saale), they came to us with a clear vision: to establish themselves both offline and online. Our mission at PRIME Marketing was therefore to turn this goal into reality and create an unforgettable brand image.
![PRIME Marketing Case Study Fallstudie Candy Dream Offline Marketing3](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Case-Study-Fallstudie-Candy-Dream-Offline-Marketing3.png)
SERVICES
- Branding
- Corporate Design
- Digital presence
- Hardware optimization
CHALLENGE
In order to successfully enter the market, it was essential for Candy Dream to ensure a consistent and appealing brand presence at all customer touchpoints.
Our aim was to create a brand identity that would both attract and retain customers. This included designing distinctive branding, creating appealing advertising materials and establishing a strong online presence.
![PRIME Marketing Case Study Fallstudie Candy Dream Offline Marketing1](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Case-Study-Fallstudie-Candy-Dream-Offline-Marketing1.png)
CHALLENGE
In order to successfully enter the market, it was essential for Candy Dream to ensure a consistent and appealing brand presence at all customer touchpoints.
Our aim was to create a brand identity that would both attract and retain customers. This included designing distinctive branding, creating appealing advertising materials and establishing a strong online presence.
![PRIME Marketing Case Study Fallstudie Candy Dream Offline Marketing1](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Case-Study-Fallstudie-Candy-Dream-Offline-Marketing1.png)
OUR SOLUTION
Thanks to PRIME Marketing's comprehensive branding and marketing strategy, Candy Dream quickly became a household name in Halle (Saale). The well thought-out and consistent brand design ensured a high recognition value, while the online presence appealed to a new generation of customers.
![PRIME-Marketing-Candy-Dream-Testimonial-Rezension](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Candy-Dream-Testimonial-Rezension.jpg)
At PRIME Marketing, we believe that both powerful branding and a sustainable digital strategy can contribute to a company's success. For Candy Dream, we were able to deliver exactly that: a coherent overall picture that impresses both in-store and in the digital space. It was truly a "sweet" success!
![PRIME Marketing Case Study Fallstudie Candy Dream Offline Marketing2](https://www.prime-marketing.com/wp-content/uploads/2023/10/PRIME-Marketing-Case-Study-Fallstudie-Candy-Dream-Offline-Marketing2.png)
RESULTS
- Eye-catching design in the city center
- Rapid growth in awareness in Halle
- More sales
- Regular customer relationships
RESULTS
- Eye-catching design in the city center
- Rapid growth in awareness in Halle
- Regular customer relationships
- More sales